Title: THE ANALYSIS OF ATTITUDE AND MOTIVATION IN IMPLEMENTING AND ADOPTING NEW DIGITAL UPDATE AMONG EMPLOYEES OF TALLINN EUROPEAN SCHOOL
Supervisor: Dr. Egert Juuse
Opponent: Triin Puusaar
Defense: 5 June 2023
Abstract: With rapid technological developments, cybersecurity is important for organizations to discuss. However, human aspects should be observed and researched to apply digital systems and adapt them to organizations. This study aimed to identify the factors and determinants that make Tallinn European School employees (teachers and administrators) accept or reject new technological changes. The two-factor authentication system was chosen as the new technological update for TES. The Technology Acceptance Model and Unified Theory of Acceptance and Use of Technology frameworks provide an understanding of the determinants of technology acceptance. A questionnaire was used to evaluate and identify the factors that influence technology acceptance among TES employees. The results of this study show that the External factors, Perceived Usefulness and Perceived Ease of use, are the main determinants in creating attitudes, motivations, and behavior toward new technology implementation in TES. The research concludes that TES employees find the two-factor authentication system useful and are willing to try and adopt a new technological update despite differences in gender, nationality, and age.
Keywords: Technology acceptance, cybersecurity, two-factor authentication, attitude and motivation